Are Old Mediums Making a Comeback?

Technology has a way of coming full circle. Mobile phones started off big, and then they got small, and now they are getting bigger again.

A camera that was once an important part of many filmmakers’ toolboxes and also recorded countless family gatherings has been resurrected.

Earlier this year, Kodak announced that they are introducing a new Kodak Super 8 camera. The move is a response to the growing awareness that many artists are eschewing digital formats in favor of traditional film for still and motion photography.

Old mediums extend from the visual arts to audio as well. It is well known that in many circles vinyl still remains the preferred format for music. And now, some young people are rediscovering cassettes.

Profiles Series productions is constantly working to discover how technology is evolving in new ways. Even as we find new avenues to integrate digital mediums into our world, there is still a desire to take advantage of the artistic merits of formats that have been neglected as technology has marched on. In a way, these old formats represent just another way that new technology is helping us to rediscover the world around us.